Also, Groupon just bought LivingSocial so that’s even more exposure coming but don’t do it at a lose. Today, Groupon is available in over than 500 cities across the world, with nearly 48.1 million active users and more than 425,000 active deals. We're sharing and connecting with the latest on small business and technology. As we publicly announced in our Q3 earnings report last week, Groupon and LivingSocial are combining forces. In case you have small kids then obviously their travel needs have to be taken into consideration. When is the merger effective? Groupon vs. LivingSocial: Product Quality, Groupon vs. LivingSocial: Returning and Maintainable Customers, Groupon vs. LivingSocial: Customer Service. For National Women’s Small Business Month, Groupon is showcasing women-owned businesses, hosting panel discussions to address their needs, and more. On top of it all, I’m getting a big picture sense of how the whole system works, I get to see all the connections, which is super cool. It was actually founded before the launching of Groupon; June 2007, to be precise. So, LivingSocial is the winner of this comparison, at least for the current time frame. Since then, it has expanded its service to 27 countries all around the world with roughly 70 million members. Offer Details: This would bring the number of cities served to 400, and the Groupon on serving the same numbers of cities with 3000 employees. So, these two services are actually owned by the same company now. Whenever I get into Groupon mode, people ask me about how LivingSocial and Google Offers are different from Groupon. Shipping fees remain the same with that of Groupon and orders more than $34.99 are also eligible for free shipping. 66% are female. The problem with the ‘great’ daily deals is that they cause a one-time rush of buyers that mostly don’t ever come back. let me know what you think. Groupon and LivingSocial are often mentioned in the same sentence, like Facebook and Twitter, as the two biggest players in the booming daily deals space. When asked how much they paid for their primary competitor in the early days of daily deals, Groupon just said that it was not a material amount. Or, are you a local merchant looking for an effective way to reach your customers? In many ways, they are the same. So, there is a big chance that you will get a bigger discount from Groupon than from LivingSocial for the same object. If you’re currently running on both Groupon and LivingSocial, everything also stays the same. He says that the sales rep was slow and not responsive. Though both were created about the same time (LivingSocial in 2007 and Groupon in 2008) Groupon managed to warrant publicity and outside support more rapidly than … This means that you’ll have even more ways to promote your business and connect with new customers in your local community. Second, great deals appear on Groupon noticeably more often than on LivingSocial. (12 days ago) This would bring the number of cities served to 400, and the Groupon on serving the same numbers of cities with 3000 employees. Below, we will see the comparisons between the two! It can even be felt by the users, merchants and shoppers alike. LivingSocial is the second largest website in deal of the day business; this website will be using their $180 million from Amazon and Lightspeed Venture Partners in attempt to beat out the Groupon in social buying as the … Thus, a higher standard is maintained across the board, ensuring a good and satisfying product quality when the buyer receives the item. Livingsocial And Groupon Are Same. Save my name, email, and website in this browser for the next time I comment. LivingSocial is officially part of the Groupon family, but your existing campaign will not be exposed on LivingSocial automatically. (12 days ago) This would bring the number of cities served to 400, and the Groupon on serving the same numbers of cities with 3000 employees. If you search for Groupon and LivingSocial reviews online, you’ll find a wide array of negative reviews, complete with detailed descriptions about the customer service and return policy nightmares experienced by … The headquarter was located in Washington D.C., USA. Any model that … Your email address will not be published. Groupon’s long-time rival LivingSocial, which is partly owned by Amazon, has been struggling off and on for some time. Many users have reported that the product quality on LivingSocial is higher than that of Groupon. The main difference is that LivingSocial is attracting more customers than Groupon. For National Hispanic Heritage Month, Groupon is showcasing Hispanic and Latinx businesses, hosting panel discussions to address their business needs, and more. Just like Groupon, though, LivingSocial is still active and operating. Just as Groupon has been moving away from its daily-deal roots, converting itself into an online marketplace, LivingSocial had turned to a strategy involving credit-card discounts at restaurants. In a new report on AI and brand language, our VP of Global Marketing discusses how Groupon used automation to help pivot the brand during COVID. Note that items identified as “Final sale” are not eligible for returns. And for a mediocre merchant, there is nothing more exhausting than a sudden surge of demands. 50% off (20 days ago) The Right Way To Use Groupon And Living Social For Your ... 50% off (3 days ago) Also, Groupon just bought LivingSocial so that’s even more exposure coming but don’t do it at a lose. 61% have a college education; 14% […] Those buyers simply buy the item because of the discount, a.k.a. (1 months ago) Difference Between Livingsocial and Groupon | Compare the . © 2020 Groupon, Inc. All Rights Reserved. However, LivingSocial was purchased by Groupon in October 2016, and thus the headquarter was closed. Getting customers coming back for your item is easier on LivingSocial, apparently due to the fact that these people are more quality-conscious. (1 months ago) LivingSocial looks a little like Groupon and its model is the same – expect all the deals are available and you don’t need to wait for a certain number of people to sign up before the deal happens. Any model that gives businesses cash early on in exchange for a promise of service to be delivered later is a financing business, not a marketing business. The main difference is that LivingSocial is attracting more customers than Groupon. Still, they can be considered as direct competitors to each other, considering that people usually end up confused whether to go to Groupon or LivingSocial. We’re currently working out how we can better serve merchants on each platform. LivingSocial is the biggest competitor to Groupon, and at face value the companies do the very same thing - offering customers daily coupon deals of the day via online methods. The competition between Groupon and LivingSocial is real. And if youre a young couple wanting an enchanting break, then selecting from the … Now within a short period of time both successful social deal – sites saw the two biggest players on the web enter their markets. For the merchants, LivingSocial also seems to be a better environment to develop loyal customers, due to the fact that the buyers here are more quality-conscious and are not buying things just because they are cheap. Groupon may outgrow LivingSocial later, considering that the two are now owned by the same company, but it will take some time. If you plan on using either service for your social media marketing strategy, check out this table for details. First, the daily deals that appear on Groupon vary from 50 percent to 80 percent off. Hello, We’ll be coordinating our merchandising efforts across both platforms to help you maximize the right exposure for your business. We’ll be coordinating our merchandising efforts across both platforms to help you maximize the right exposure for your business. think outside of the box, make the same class $149.99 give 50% off then you split the difference with them you have only lost $5… or something along those lines. (3 months ago) LivingSocial looks a little like Groupon and its model is the same – expect all the deals are available and you don’t need to wait for a certain number of people to sign up before the deal happens. The ones that appear on LivingSocial are mostly just 50 percent off. Great news! Please note that although I use “Groupon” extensively throughout this post, the same general principles apply to other U.S. deal sites, including LivingSocial These are the most frequently asked questions about daily deals: For local merchants and vendors: On an e-commerce marketplace, you will be able to reach a wider range of customers and buyers. LivingSocial is the first time Groupon has tried to run a second brand on the platform, we get to tackle all sorts of new problems that the company has never had to solve before. In 2010, Groupon was said to be on the pace to make $1 billion sales faster than any other business ever. Hence, some people have conducted their own researches to see which one of the two is actually providing the best deals. Required fields are marked *. Feeling pressure from Livingsocial, however, led them to relent and both of them offer a 60/40 split. Working With Groupon > Groupon in the News. LivingSocial and Groupon, both are the deal of the day websites, so the only difference we can find in both websites can be the customer attraction and market competition. - Higher discounts (50-80%) and more frequent great deals, - Many one-time buyers that come only for the discounts. These two are e-commerce marketplaces where people can sell and buy goods and things quickly, easily, and effectively. Groupon just scored a great deal buying its competitor.. Groupon announced Wednesday it has agreed to buy LivingSocial, its onetime rival in the daily deals market, for … We can’t be one hundred percent certain about his neutrality, but this is still a thing to consider. Do you like to look for discounts in order to get the most value out of your money? Quite similarly, LivingSocial is also an online marketplace where registered users can buy and share things in their city. In that same time period, the number of customers who had purchased a Groupon in the previous year rose from 15.4 million to just under 40 million. I do have an existing campaign with Groupon. Your email address will not be published. How to Open a Nail Salon: Equipment Costs and Where to Buy, Opening a Coffee Shop: Equipment Prices and Startup Costs, Top 20 Critical Thinking Interview Questions to Test…, 6 Ways Business Owners Can Collect on Bad Checks, Groupon’s VP of Global Marketing Talks Brand Language and AI, Groupon Celebrates National Women’s Small Business Month with Support for Women-Owned Businesses, Groupon Celebrates Hispanic Heritage Month by Supporting Hispanic- and Latinx-Owned Businesses, Watch: Groupon’s Panel Discussions for National Black Business Month. Difference Between Livingsocial and Groupon | Compare the. We’re very excited to welcome the LivingSocial team, customers, and merchants to the Groupon family. Both companies promise a discount of up to 90% off of a regular price for local food, goods and services. The main difference is that LivingSocial is attracting more customers than Groupon. So, these two services are actually owned by the same company now. 20% off Offer Details: This would bring the number of cities served to 400, and the Groupon on serving the same numbers of cities with 3000 employees.The main difference is that LivingSocial is attracting more customers than Groupon. Great deals in the sense of low prices on the things we want. The site is fun to use and good for people looking for … When LivingSocial first began, it was amazing. Of course, instead of shutting down the competitor, why don’t Groupon just make more profit from it? At one point, the Washington Post claimed the buyout figure was $0. How can I also have it on Living Social please? Transaction Fee: Livingsocial The QR code that both companies use involve a credit card transaction. Groupon is an e-commerce marketplace that connects subscribers with local merchants, offering goods, services, travels, and activities in over than 28 countries around the world. Either way, you will benefit greatly from services like Groupon and LivingSocial. Right now, Groupon and LivingSocial are two of the biggest e-commerce marketplaces on the Internet. This seems to be because LivingSocial is more selective on the deals and sellers. We’re very excited to welcome the LivingSocial team, customers, and merchants to the Groupon family. It was launched for the first time in November 2008. If we just look at Groupon’s mobile web or mobile app audiences in isolation, they are each on par with its desktop audience, and the same can be said of LivingSocial’s mobile web audience. Now, we will talk about something that is more related to the merchants. Your email address will not be published. Even though the company is based in Chicago, Illinois, USA, it has served worldwide users. CODES (6 days ago) If you’re currently running on both Groupon and LivingSocial, everything also stays the same. If you already have a deal live with LivingSocial, nothing changes with your current promotion. Advertising for your business at no upfront cost. Still, being owned by the same company does not change LivingSocial so much, as far as the users concern. Stay tuned for more details from us on how you’ll be able to feature your business on both platforms in the coming months. That's the thrifty deal Groupon just struck to buy fellow online coupon peddler LivingSocial as the former looks to pare down its own operations to a little more than half its current size. Working with LivingSocial’s customer service is much better; they even go as far as planning the timing of the deal for the best outcome. If you’re currently running on both Groupon and LivingSocial, everything also stays the same. 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